Privacy policy

Who we are

Rooted Bharat is a brand of Bullsline Holding Private Limited (“we”), an AMFI-registered Mutual Fund Distributor (ARN-270728). This policy covers rootedbharat.com and the ways you contact us: WhatsApp, phone, email, and enquiry forms on Facebook and Instagram ads.

What we collect

• When you enquire: your name, phone number, email, city, and anything you choose to tell us, whether on WhatsApp, a call, an email, or a Facebook or Instagram enquiry form.
• When you invest through us: the KYC and transaction details that fund houses, their registrars and KYC registration agencies require to process your investments.
• This website: collects nothing. It has no forms, no cookies and no analytics or advertising trackers.

How we use it

To reply to you, to provide mutual fund distribution services, to service investments you hold through us, and to meet our legal and regulatory obligations.

Who we share it with

• Fund houses (AMCs), their registrars, KYC registration agencies and transaction platforms, when needed to process an investment you ask us to make.
• Service providers that carry our messages and email, such as WhatsApp (Meta) and our email provider.
• Regulators and authorities, when the law requires it.
• Meta ad enquiries: if you enquire through a Facebook or Instagram ad form, we may tell Meta how your enquiry progressed (for example, that we contacted you or that you replied). We identify the enquiry only by the lead ID Meta itself created; we never send Meta your name, contact details or investment details. Meta uses this to measure and improve our ads.

We do not sell personal information.

How long we keep it

For as long as we need it for the purposes above, and for any longer period the law or our regulators require.

Your choices

You can ask us to show, correct or delete the information we hold about you, to stop contacting you, or to stop sharing your enquiry progress with Meta. Email info@bullsline.in and we will respond. Some records must be kept by law even after you ask us to delete them.

Children

Our services and enquiry forms are meant for adults. We do not knowingly collect information from children except where a parent or guardian invests on a minor’s behalf, and we never share a minor’s information with advertising platforms.

Changes

We will update this page when our practices change, and show the new effective date above.